Fodor's Cruises Redesign:
This project at InternetBrands involved redesigning Fodor's Cruises Funnel because it was being treated as an investment opportunity by the Sales Team prior to the pandemic. We started by redesigning the Cruises Main Page, Cruising 101 Article Pages, and the “Best Bets” Article Pages. We improved the SEO of these pages and made it easier to navigate between them by simplifying the funnel and adding internal links. Please note, Visual Design and Illustrations were done in collaboration with my amazing coworker, Jesse Wong.Date:
August 11, 2021